Audience Architecture: The New Operating System for Media Growth
Thu, Sep 24
|Chicago Yacht Club
Save on registration now until July 15. As audience roles expand beyond lists, traffic, circulation, and registrations, audience leaders are increasingly becoming the connective tissue across content, community, data, technology, and revenue. This summit will explore how audience,
Time & Location
Sep 24, 2026, 9:00 AM – 4:00 PM CDT
Chicago Yacht Club, 400 E Monroe St, Chicago, IL 60603, USA
About the Event
Save on registration now until July 15. Register here
As audience roles expand beyond lists, traffic, circulation, and registrations, audience leaders are increasingly becoming the connective tissue across content, community, data, technology, and revenue. This summit will explore how audience, editorial, and sales teams can use shared insights, engagement signals, and emerging tools like AI to align around strategy, collaboration, and growth.
Join your peers at MACMA's annual gathering in Chicago for industry updates from top leaders highlighting current practices, successes and solutions.
Expected Attendance: 80 Industry Professionals
Sponsorship opportunities available. Contact us at info@the-macma.org