Audience Architecture: The New Operating System for Media Growth

As audience roles expand beyond lists, traffic, circulation, and registrations, audience leaders are increasingly becoming the connective tissue across content, community, data, technology, and revenue. This summit will explore how audience, editorial, and sales teams can use shared insights, engagement signals, and emerging tools like AI to align around strategy, collaboration, and growth.

Join your peers at MACMA's annual gathering in Chicago for industry updates from top leaders highlighting current practices, successes and solutions.

Expected Attendance: 100 Industry Professionals