Audience Signals Over Scale: How B2B Media Is Rebuilding Growth and Retention
Coming soon!
|Audience Architect Podcast – Episode 19
Audience Architect Episode 19, Featuring Sondra Hadden, Informa TechTarget
Time & Location
Coming soon!
Audience Architect Podcast – Episode 19
About the Event
Tune in for our next Audience Architect Podcast featuring Sondra Hadden, Informa TechTarget.
“Audience Signals Over Scale: How B2B Media Is Rebuilding Growth and Retention.”
Hadden leads audience growth, engagement, and retention strategy across Industry Dive/Informa TechTarget’s digital publications, working at the intersection of editorial, marketing, SEO, and first-party data. The conversation will focus on how modern B2B publishers are aligning teams around search evolution, newsletters, and audience intelligence to drive sustainable engagement and revenue.
Listen to past episodes at https://www.the-macma.org/podcast