top of page
Latest News
Search


From Print to Digital to AI -- Matt Yorke on What's Next?
The fundamentals remain the same but AI is changing how we achieve those goals. MACMA's Bill Levine and Rick Ellis lead this conversation with Matt Yorke. Yorke shares practical steps to take now to use AI to create "remarkable" moments.
MACMA
1 day ago1 min read


Omeda's Email Engagement Report
MACMA’s Sponsor Spotlight, Nicole Backaus, Director of Client Success at Omeda
MACMA
Nov 7, 20251 min read


Reignite Ad Sales with First-Party Data
State of Audience report, 94% said that digital ads were their most important source of revenue.

Omeda
Aug 8, 20251 min read


Reach vs. Engagement: What Truly Drives Growth in a Media Company?
Every content strategy meeting, audience report, and investor update touches on these concepts. But which of the two matters more?

Michael Bennett
Jul 22, 20254 min read


Crafting Connections: Mastering Audience Engagement in Next-Generation Publishing
We explore the art and science of audience engagement in the evolving world of media and publishing
Meg Estevez
Jul 21, 20251 min read


The Power of Data and its Impact on Audience Growth and Engagement
In this episode, host Mike Bennett and Amanda Landsaw, sit down with Len Roberto, V.P. of Audience Growth at CyberRisk Alliance. Len’s...
Meg Estevez
Jul 21, 20251 min read
We Need Your Support Today!
bottom of page