Omeda's Email Engagement Report

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In MACMA’s Sponsor Spotlight, Nicole Backaus, Director of Client Success at Omeda, discusses how Omeda’s audience data platform helps media companies unify data, simplify their tech stack, and activate first-party insights to drive growth, engagement, and revenue. She highlights Omeda’s Email Engagement Report, an interactive benchmarking tool that gives industry-wide context for email performance — available even to non-clients. By combining behavioral data from email and digital assets, Omeda delivers a holistic view of audiences, helping publishers uncover opportunities to better serve a quality audience by layering engagement touchpoints to add value. Learn more about Omeda.

View Spotlight Webinar